March 16, 2012

Refined Living Attracts the Market at DMCI Homes’ The Amaryllis

There is only so much that marketing and gimmickry can do to sell a product. In the residential property segment, newbie developers can resort to using a celebrity’s brand or image to create buzz for their project, but for today’s market of discerning buyers who value quality and price, these methods just aren’t enough to seal the deal.

The country’s leading developer of resort –inspired communities, DMCI Homes, for one takes pride in valid strategies to promote its quality-crafted residential projects around the metro. This legacy is backed by almost 60 years’ experience in construction of its mother company, DMCI, and further honed through the developer’s growing portfolio. In Quezon City, the triple A builder-developer presents its latest project called The Amaryllis, as the company’s offering for denizens around the area looking for a decent condo home with emphasis on refined living features.

Set on a 4,764-sqm prime property in New Manila, The Amaryllis offers true “star quality”, not through celebrity endorsers but by offering first-rate building features that are admired by the market. These include bigger unit cuts, green building features, resort-inspired architecture, commercial spaces, and innovative, family-oriented condo community advantages, plus property management services for young upper-middle income families who seek comfort and rejuvenation in a community enclave within close proximity to their places of interests (work, study, and commercial centers).

The project even offers a Sky Park and Sky Lounge where residents get access to the wind breeze, skyline views of the city, as well as dazzling scenery at night. You don’t need to travel to Antipolo or other elevated spots to enjoy the views. Right within Quezon City at The Amaryllis, residents can be treated to awesome views right within their community – confirming their status for attaining a privileged lifestyle.

The Amaryllis is likewise set to become one of the landmarks in the area, serving as a symbol for the pace of development within this growth area. The new market taking advantage of The Amaryllis will also set the pace for a cosmopolitan lifestyle, further pronounced through the addition of trendy amenities and common spaces, such as DMCI Homes’ trademark garden atriums and single-loaded hallways; multi-purpose function rooms for socials, interactive and leisure activities; a grand lobby, fitness gym, lap pool and kiddie pool; thematic gardens and Sky Parks.

This 22-storey high-rise condo building will offer the utmost in exclusivity by offering only 450 residential units, providing low-density living propositions for its dwellers. Security will be ensured via 24-hour security system and electrified perimeter fence, while household needs will be addressed through service stations including laundry and water delivery, plus commercial spaces within the building.

Available are spacious 2-bedroom units (48 to 50 sqm); 3-bedroom units (65 sqm); 4-bedroom units (72 to 86 sqm). The units are pegged at an average price of P71, 160 per square meter. Parking slots are offered at P540, 000 (cash-price basis) per slot. The project is primarily targeted for the start-up young families and upgraders from Quezon City in South Triangle and New Manila area, San Juan and nearby Manila areas.

The Amaryllis’ address also exudes VIP quality: along E. Rodriguez corner 12th Avenue in the posh district of New Manila, it is a mere 1 km away from St. Luke’s Medical Center; highly accessible via public and private transportation and linked via major roads to four major areas in Quezon City: New Manila and Greenhills in San Juan, the entertainment hub of South Triangle which includes Tomas Morato and Timog Avenue; the commercial and transit-oriented Cubao-Araneta Center, and the Old Manila and Sta. Mesa gateway.

Top-of-the-line learning institutions like St. Joseph’s College, St. Paul Quezon City, Immaculate Conception Academy, Xavier School, and La Salle Green Hills also makes The Amaryllis a practical location for parents. Its nearness to major establishments and areas of interest, such as schools, hospitals, and business centers, plus the two biggest broadcast centers, also make it an ideal home for those seeking convenience and comfort in the heart of the metro.

Thanks to DMCI Homes, Quezon City can actually live up to its reputation as a residential city with idyllic environs for the young family, with The Amaryllis.

The Amaryllis is a premier condo community project of DMCI Homes – a company of innovative builders and engineering experts that develop modern day living solutions for urban families. Each of its developments is built with world-standard craftsmanship borne from D.M. Consunji Inc.’s almost 60 years of experience in the construction and development industry. DMCI Homes offers its customers the highest level of expertise and its strict adherence to global standards. It’s corporate philosophy is anchored on a deep understanding that buying a home is more about investing in a better way of living. The Amaryllis is the perfect validation of this timely proposition. Thanks to this feature-rich ideally located community, residents can finally enjoy a more comfortable and meaningful way of life where they can feel real good to be home.

For inquiries on The Amaryllis and other DMCI Homes projects, please call 324-8888 or visit the website: www.dmcihomes.com